A.
VIDEO POWER ON THE WEB
1.
In person
SALES ARE EASY
Ron
is a dynamic salesman and quickly educates the viewer on the
features and benefits of using rescue tape.
2.
On a static web site
SALES BECOME DIFFICULT
The scenario that is discussed above
becomes difficult. The enthusiasm, the actual demonstration
and the simplicity of use are lost to a series of images and
text descriptions that would lead to a shopping cart.
3.
Introduce Video
AND THE CYCLE REVERTS BACK TO #1
Ron introduces the video, which is both
a sales and educational tool, bringing the boat show demonstration
to the viewers computer, easily moving to the sales to the
shopping cart.
.Windows
Media Player:
Click and see Ron's streaming video sales presentation
now.
Apple
QuickTime:
Click to run in QuickTime
4.
Customer Benefits
ARE
TREMENDOUS
FOR YOU
a. The video opens his imagination for the product
b. Testimonial sponsorship of Bob Bitchin is included
c. Enhances his perception and knowledge of your company
d. The video has created a "dock salesman" for you